EMEA Content & Campaigns Manager

Asana

Asana

Paris, France
Posted on Nov 5, 2024

The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing.

Join our dynamic Revenue Marketing team as we redefine the campaigns landscape. We're in search of a visionary who can help us scale our campaigns and content out of our HQ in San Francisco to drive business impact in EMEA. You’ll report into the Head of International Field Marketing and be a dotted line to the Global Campaigns team. You will collaborate closely with local field marketers, PMM, Customer Marketing, Paid Media and more to deliver world class marketing campaigns.

This role is based in Paris with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you'll do

  • Work with global campaigns and global content teams identify assets for localisation in alignment with EMEA GTM priorities
  • Work with Field Marketing and PMM to adapt global content themes for EMEA market
  • Brief assets and aligned paid media ads into localisation, managing review process with relevant stakeholders to ensure high quality assets are created for EMEA
  • Run local webinars in alignment with global campaigns teams (re-recording global webinars in local language with local teams where relevant)
  • Managing promotional plans for local webinars and campaigns digitally and with Field Marketing

About you

  • 5+ years of extensive experience in managing end to end integrated campaigns
  • Fluency in English, French & German preferred
  • EMEA experience and understanding of different markets
  • In-depth understanding of scaling content and campaigns out of America into EMEA
  • Strong project management skills with a robust organizational ability, coupled with meticulous attention to detail
  • High EQ, with the ability to foster collaboration and influence cross-functional teams, complemented by exceptional written and verbal communication skills
  • Proficiency with Asana, Google Workspace, Salesforce, Tableau and Marketo a plus

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.

For this role, the estimated base salary range is between €84,000 - €106,000 The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

  • Mental health, wellness & fitness benefits
  • Career coaching & support
  • Inclusive family building benefits
  • Long-term savings or retirement plans
  • In-office culinary options to cater to your dietary preferences

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

About us

Asana helps teams orchestrate their work, from small projects to strategic initiatives. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named a Top 10 Best Workplace for 5 years in a row, is Fortune's #1 Best Workplace in the Bay Area, and one of Glassdoor’s and Inc.’s Best Places to Work. After spending more than a year physically distanced, Team Asana is safely and mindfully returning to in-person collaboration, incorporating flexibility that adds hybrid elements to our office-centric culture. With 11+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.

We believe in supporting people to do their best work and thrive, and building a diverse, equitable, and inclusive company is core to our mission. Our goal is to ensure that Asana upholds an inclusive environment where all people feel that they are equally respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. We also comply with the San Francisco Fair Chance Ordinance and similar laws in other locations

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